The challenge
The old site didn't sell: it loaded slowly, lagged on phones and the catalogue was hard to browse. Shoppers left before reaching the cart, and the team lost time updating products by hand.
- B2C + B2B online store
- Professional cosmetics
An online store for professional cosmetics
SkinCareCenter is an online store for professional cosmetics, serving shoppers and salons. We replaced the old site with a fast custom platform and support it every month: maintenance, updates, product imports and SEO.
- +352% traffic
- +250% sign-ups
- More orders
The project in short
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The solution
We created a new logo, then designed and built the store from scratch: an original mobile-first design, a catalogue organised by brand and skin concern, search, filters, customer accounts and SEO for categories and products. Now we look after it: updates, product imports and ongoing improvements.
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The result
+352% traffic and +250% customer sign-ups. Orders went up, and shoppers are happier with the store.
What we built
The main features of the project.
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Design and logo
A new logo and an original, mobile-first design: a clear catalogue, easy-to-read product pages and a short path to the cart.
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Development
A custom-built store that's fast and stable: pages load quickly and run smoothly on any device.
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Catalogue and accounts
Brands and categories by skin concern, filters, search and customer accounts.
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SEO and support
Monthly SEO, maintenance, updates and product imports — we work with the client's team on an ongoing basis.
Project stages
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Design
A new logo, structure and design of the main pages.
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Development
The website, built to fit.
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Launch
Publishing, analytics and basic SEO.
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Support
Maintenance, updates, product imports and monthly SEO.
How the site looks
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Homepage -
Catalogue: the Acne category -
Product page
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Homepage on mobile -
Catalogue on mobile -
Product on mobile
